Custom Rubik-O Eyewear Launched

Watch the Azzurri with Custom RUBIK-O. Designed especially for the World Cup in South Africa,Custom RUBIK-O is now also available in the colours of the Italian flag to pay tribute to the Italian football team. White for the front frame and temples, with green and red for the hinge.


FOVS launches Custom RUBIK-O, the customizable eyewear featuring clean, trendy lines made from soft rubber (an innovative elastomer) and polycarbonate UV400 lenses.

With its customisable design, Custom RUBIK-O is unique and exclusive. These glasses are available in a multitude of different colour combinations, and come with a front frame and a pair of temples in black and white and a set of plastic hinges in a wide range of shades to be mixed and matched as the mood takes you.
Now you can create your very own totally unique eyewear with just four easy movements. The packaging includes one front frame, two temples and twelve coloured hinges.


Custom RUBIK-O can also be mounted with every type of prescription lenses as the front frame features an original standard curve.


All pics & info via opticalvisionresources

Lacoste 101 Aviator Reissue

French sportswear brand Lacoste has reissued a limited number of sunglasses originally produced in the 1980s. You’ll note that the 101 aviator frames’ design has been retained throughout the years, surely a sign of a true classic which remains as popular as ever today. Each box contains a certificate card which notes the serial number of the frames. The sunglasses are limited to 1000 pairs and available now from stores including Colette and Dover Street Market.

Head over to http://www.wallpaper.com/fashion/reissued-101-sunglasses-by-lacoste/4170 to read an interview between Wallpaper and Lacoste packaging designer, Christophe Pillet.

Source: Wallpaper

All pics & info via www.hypebeast.com

Neck Face x Brigada “Pazzo by Reynolds” Sunglasses

Neck Face and Brigada link up in the release of the following “Pazzo by Reynolds” Sunglasses. The Brigada brand was originally kick-started back in 2005 with three well-known skaters at the helm, Andrew Reynolds, Jim Greco and Erik Ellington. The Neck Face designed sunglasses feature his signature black and orange colorway. Little ornaments are incorporated into the frame including a stud and logo while the box features the artwork of Neckface.

Available via Beams.

All pics & info via www.hypebeast.com

Glassing Spring/Summer 2010 Sunglasses

Check out these new eye wears from the company Glassing .

To know more go to Polaroid Eyewear.

All pics & info via www.freshngood.com

Stanley Donwood x Oakley Jupiter Artist Series

Oakley’s latest artist series sources the United Kingdom’s Stanley Donwood to instill his creativity on a pair of Jupiter sunglasses. Known as one of Britain’s notable contemporary artists, his influence and visibility has extended across many parts of Europe and Tokyo. The sunglasses feature an abstract motif that includes both a cloth case and hard case.

The Stanley Donwood x Oakley Jupiter is available now at Oakley with a retail price of $225 USD.

All pics & info via www.hypebeast.com

Stussy x Nitro Microphone Underground Frames

The presence of Nitro Microphone Underground on the hip-hop scene in Japan has become more apparent this year as the celebrate their 10th anniversary. Having witnessed a number of exciting projects to date here is one more to add with this pair of frames created with Stussy. The minimal design is enhanced by the matte black finish and the understated branding on the inside of the arms.

For more info go to Honeyee

All pics & info via www.slamxhype.com